As there are literally billions of webpages on the net, searching and getting to the right page is really difficult. A keyword phrase in an Internet search is a set of words used to find the matching webpages.
Search engines have tools for determining which words in a search string are important and to be treated as keywords. Common words like a, an, the, and are not treated as keywords.
Advertisers will not hesitate to pay for some keywords that are reputed to be capable of earning $100 per click.
Its no secret, the best way to choose keywords for your site is to think about what prospective customers would type in if they were looking for your product or service.
For example, if your website provides 'auto insurance quotes' be sure to include the words 'auto insurance quotes' in your webpage content and as in your Keywords. Likewise if you are offering insurance or insurance related information, include insurance in your Keywords. So if your website offers all types of insurance information your Keyword Meta Tag may look something like this .
That said, please include search terms and keywords that may be relevant to your website and may help drive more traffic to your site if included.
